MAKE UP FOR EVER is Here!
by Cherry Pacheco-Uy
Webmaster’s note: There’s a freebie at the end of this post!
MAKE UP FOR EVER was originally created by and for professional makeup artists in France back in 1984. Professional brands are great because you get excellent formulation with no-fuss packaging, therefore allowing the products to be more affordable than designer brands. Regular consumers saw the benefits of such, and in 1999 the LVMH group bought into the brand and the rest is history.
MAKE UP FOR EVER is known for its concealers and foundations. If you were to try something from this brand, start with these two. Apart from the base, other best-selling products include Star Powder, Diamond Powder, ellipse sponge, cleansers, and cool innovations like lipstick fixer, makeup fixer spray, and eyebrow corrector.
Their staff was very accommodating and they answered all my queries. There is a makeup station at the store so they can show you how to use their products correctly.
MAKE UP FOR EVER has branches at Shangri-la Plaza Mall, and SM City The Block.
CONCEALERS
The 5 Camouflage Cream Palette is recommended for professional use as it covers all complexions and skin tones. For personal use, choose a single pot that suits your skin tone.
FOUNDATIONS
Face & Body Liquid Makeup. Light, easy to apply. It can be used to conceal scars of the face and body. Recommended for problem or mature skin. The biggest selling point of this formula is the fact that it is water-resistant. I didn’t get to test it on water, but you’re supposed to be able to swim with it!
Mat Velvet Oil-free Foundation SPF20. Great for oily skin. Long-lasting, but not water-resistant.
Liquid Lift Foundation. This foundation is very light and fluid with a “tightening “ effect that smoothes out wrinkles and tones down signs of tiredness. It has a very natural finish and is particularly suited to dry, tired or mature skin types.
EYE COLOR
LIPS
Lip Plus Lipstick Fixer. Fixes the lipstick and makes it last longer, without becoming uncomfortable. Water-resistant and colorless, it protects the shine and color of your lipstick under any conditions (at the sea, at the swimming pool, in intense heat, etc.).
COMPLEXION
Make-Up Fixer Spray. Lays a light film on the surface of the skin that fixes make-up and evaporates quickly without altering the colors. It is highly recommended for body painting and stage make-up.
FREEBIE! 10% discount plus free makeover!
As a special treat for ShopCrazy readers, MAKE UP FOR EVER is giving a 10% discount and free makeover with every purchase from December 20, 2006 to January 15, 2007. To be entitled to this freebie, just download the ShopCrazy mobile discount coupon on your cellphone. Here’s how:
1. Text SC MAKE UP FOR EVER and send to 2985 if you’re a Smart/Sun user or 2948 if you’re a Globe user. (Please take note that there is a space after each word in the brand name MAKE UP FOR EVER.)
2. You will receive a message with a serial number on your cellphone. Save this message. (Note: Standard telco charges apply – P2.50 per coupon download for Smart and Globe users, P2.00 for Sun users.)
3. Present the saved text message with serial number on your phone when you pay for your purchase at the Shangri-la Plaza or SM City The Block branches of MAKE UP FOR EVER. Once you’ve completed your purchase, the cashier will delete the message from your phone.
4. One serial number is valid for one transaction and one makeover only. To avail of another discount for another transaction, repeat steps 1-3.
5. Discount is valid only from December 20, 2006 to January 15, 2007.
December 20th, 2006 at 9:28 am
How much for the lipstick fixer?
December 20th, 2006 at 2:22 pm
Do they have affordable make-up brushes?
December 20th, 2006 at 2:44 pm
im excited to try these! i love foundations
December 20th, 2006 at 8:57 pm
The Lipstick Fixer won’t be available until January 2007, so there’s no price yet. We’ll keep you posted!
December 30th, 2006 at 6:56 pm
its toooooooooo EXPENSIVE!!!!!!!!!!!!!!!!I’m not that rich y’know,no doubt this is good stuff but its too pricy…not worth it for makeup
January 3rd, 2007 at 5:12 am
Is it just as good as MAC? I have been a MAC user for years.
January 8th, 2007 at 12:42 pm
make up forever is too expensive, its even more expensive than MAC if you are looking for quality make up products, at a more reasonable price i wud choose MAC.
January 8th, 2007 at 3:09 pm
Diane is right. The foundations of MAC are great. I know, I have tried them all and i have sensitive skin…but with MAC, no flare ups.
But since Im a beauty junkie, i will also try make up forever and see the difference…
January 11th, 2007 at 12:54 am
I agree that Makeup Forever is a bit more costly compared to MAC. However, there are somethings that THIS particular brand has to offer that MAC doesn’t have. Such as the lipstick fixer, that oh-so-killer-great eyeliner pencil that DOES NOT SMUDGE and the concealer palette.
Yes, you can get the concealer individually in MAC, but if you know your skin, you would want to have a few shades of concealer for the different seasons and bodily conditions that you encounter on a yearly basis — and its for the cost of only 2 pots in MAC.
(Yes, there are seasons even here in Manila.)
My point: I am not trying to convince you ladies that the price is not an object. As a student, I should know. But I think that setting your priorities, as far as makeup is concerned, straight — you should be able to buy the best “whatever” that you can afford. Remember: higher price, higher pigment count, less flaws, less retouches. (usually, anyway)
Example: My top priority is concealer. I spend on numerous brands just to test if there’s a better shade, texture and price for future stock maintenance.
One for the late nights, one for puffy eye days, one for regular days, one for nice skin days, one with eye treatment, one for the dry days and one for “crap, i’m gonna sweat” days. hehehe…
I loooove makeup!
Happy shopping!
January 11th, 2007 at 9:02 pm
where is it in shangri-la located? which floor? i’m always there, yet i dont think i noticed it before.
January 15th, 2007 at 10:36 am
Is it just as good as MAC? I have been a MAC user for years.make up forever is too expensive, its even more expensive than MAC if you are looking for quality make up products, at a more reasonable price i wud choose MAC.Diane is right. The foundations of MAC are great. I know, I have tried them all and i have sensitive skin
January 15th, 2007 at 4:04 pm
Is their concealer better than Cinema Secrets. That’s the brand am using now and it works for me.
January 16th, 2007 at 10:14 pm
I’m personally biased to MAC when it comes to their pressed Studio Fix powder. It’s absolute lust….
However, I’ve found that if you don’t have too much to conceal or if you want to have the super natural look, the pressed powder of Makeup Forever is just fine. It seems to brighten the appearance of the skin.
Concealer wise: Makeup forever’s concealer works just as well, but personally I think that the Cinema Secrets concealer is a tad too thick. The concealer set, fantastic!
MAC is coming out with one as well — I wonder how that’s gonna turn out…
January 17th, 2007 at 12:40 am
i’ve been looking for my HG foundation for quite some time but sadly, i haven’t found it yet. i have a very oily skin hence large pores and acne marks to conceal. i don’t like putting on concealer coz i think it’s gonna be too much for my face so i’m looking for something that has a good coverage but still looks natural (or at least i wont look too made up). i’m considering everyday minerals foundation or fasio pressed powder but i still want some good opinions before i settle to one. i’ve never tried high-end makeup brands like mac, clinique etc coz i’m a bit hesitant to shell out cash when it’s not gonna work for me, considering that i’m still a student living with middle-class resources. any suggestions? i hope you can help me out. thanks!
January 19th, 2007 at 1:56 pm
why not try l’oreal. its not pricey but works just as good
January 19th, 2007 at 1:58 pm
as those expensive brands…if price is not an issue, i’d go for clarins Ü
January 19th, 2007 at 6:07 pm
Yes. L’oreal is great!
Clarins is good too, but I’m so sprung up on MAC and Guerlain….
Ahhh…
Must shop. Need more makeup. ^^’
February 1st, 2007 at 12:23 am
i’ve been looking for this make-up called bare essentuals. i think it’s minerals make-up. i heard about this from a friend from the states. so great. i wonder if we have this already in manila????
February 19th, 2007 at 1:32 pm
Hey celine, same here! I actually found a Filipino seller who sells Bare Escentuals almost the same price as Sephora! The products are great, in my case they were recommended by my derma but I got from the US until I recently saw a post here in Shopcrazy about a Filipino-based seller. Heres the link:
http://www.barebeautyonline.com
March 1st, 2007 at 10:53 am
i’ve tried MUFE face & body makeup. its thin & gel-like so a little goes a long way. if u wear foundation often, its a good buy. i also LOVE the star powders! u can use it on eyes, lips when mixed with clear balm, even as a subtle highlighter (pearl gold 902)
March 2nd, 2007 at 2:02 pm
hey. This must be a dumb questions, but I really like to try mac products and I just don’t know where to find them. I know for sure Rustans must have it, but I was wondering if department stores have it. Could someone pm me on my ym account, jareedjcy@yahoo.com … also, I am a guy, FYI, and I need your advise about concealers. ^^ Thanks!
March 12th, 2007 at 4:21 pm
im taking up artistic make up for the next 3 mos, my prof used to be one of the official make up artit of MAC for 6 yrs and obviously she would always advise us to use MAC since its worth every penny..BUT other than MAC she also recommends none other than –>Make Up forever.(thats for hi-end brands ofcourse) She also gave us tips which low end brands are of good quality ren for everyday use or for practice..but thats another story
)
March 17th, 2007 at 12:18 pm
missy Says:
March 12th, 2007 at 4:21 pm
)
im taking up artistic make up for the next 3 mos, my prof used to be one of the official make up artit of MAC for 6 yrs and obviously she would always advise us to use MAC since its worth every penny..BUT other than MAC she also recommends none other than –>Make Up forever.(thats for hi-end brands ofcourse) She also gave us tips which low end brands are of good quality ren for everyday use or for practice..but thats another story
Hi. May I know what’s the name of the school you’re studying at? Thanks.
March 20th, 2007 at 10:00 am
missy Says:
)
March 12th, 2007 at 4:21 pm
im taking up artistic make up for the next 3 mos, my prof used to be one of the official make up artit of MAC for 6 yrs and obviously she would always advise us to use MAC since its worth every penny..BUT other than MAC she also recommends none other than –>Make Up forever.(thats for hi-end brands ofcourse) She also gave us tips which low end brands are of good quality ren for everyday use or for practice..but thats another story
I am planning to take a crash course on putting make-up. Can you give me the name and contact number of the school your in?
Thanks.
April 11th, 2007 at 8:03 pm
Ich erklare meinen Freunden uber diese Seite. Interessieren!
April 15th, 2007 at 2:14 pm
Interesting comments..
August 3rd, 2007 at 11:09 pm
to MISSY and Its a guy thing:
what school are you in? im so much interested to study artistic make up?!?!? please share details…i hope its not that expensive….
December 24th, 2007 at 8:14 pm
i hope you can help me. i need a good concealer for pimples not for dark undereye circles. something w/ a good coverage and long staying power. i’m torn between makeup for ever and mac studio finish. what do you guys think? which is better?
April 3rd, 2008 at 2:07 pm
I’m a big fan of Make up for ever! I’ve never been to one of their exclusive store (since we don’t have one here @ US=/)that’s why I’m so happy when i read this article, cuz finally i will get to visit one of their professional stores.. this would definitely be my first stop when i have my vacation at PI. =)
October 5th, 2008 at 3:22 am
to Trix,
pls PM me where can I purchase cinema secrets cream?
thanks!