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Archive for August 21st, 2008

Styling unbuttoned jeans

August 21st, 2008 by Trixie Reyna, Web and Mobile Producer III
Posted in Fashion Files, Fashion for Women | | 4 Comments »

How many pairs of Levi’s jeans have you owned in your lifetime? Some don’t really need to own more than one since apart from being durable, these jeans are a classic. They can last you a lifetime—most especially if you’ve got a pair of 501s.

Levi’s 501s are simply the ultimate straight leg, button-fly jeans, based on the original pair invented by Levi Strauss and his partner, Jacob Davis, in 1873. They say it is the most worn, best-loved style of denim pants since it fits the body perfectly and serves as the benchmark for denim-wear, reinventing itself through the years.

This year, the template for modern jeans once again reinvents itself, as it launches its “Live Unbuttoned” campaign. Remaining classic yet with an updated sexier fit, Levi’s is bringing back the effortlessness and freedom associated with wearing jeans—veering from the common trend of skinny jeans and clingy flares.

On the next page, check out some of the ways you can style your 501s, as presented in Levi’s “Live Unbuttoned” fashion show held recently. (more…)

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